“The Startup? What is this nonsense?” – La Vérité si je mens 2

💰 Funding Innovation and Culture

In our circles, some “have the startup” funded by venture capital (see OpenVC). We wish them every success!

While effective at raising large sums, that approach is only one way to support innovation and culture.

Back in the day, Professor Choron — François Cavanna himself swears — pawned more than his dignity to a kindly old patroness just to keep Hara-Kiri (and later Charlie Hebdo) in business.

Source: Cavanna, jusqu’à l’ultime seconde j’écrirai – Denis Robert, 2013.

Though this bold model may seem funny now, it shows the ingenuity (and resourcefulness) sometimes needed to keep an idea alive against censorship by churches, governments, or tragedy.

Our Third Way: Amazon Affiliate

Finally, we propose a third solution—simpler, perhaps more virtuous: affiliate links via “repartee” posts on X/Twitter.

1. Principle: Amazon’s Partner Program lets us generate a tracked link for each book.
2. Mechanism: If you buy within 24 hours of clicking, Amazon pays us a micro-commission (at no extra cost to you).
3. Impact: These small commissions accumulate in our “culture fund,” dedicated to financing artistic and intellectual projects.